ProspX Inc., developer of an enterprise search and sales collaboration solution for the commercial insurance industry, has launched InsiderConnect, designed to easily connect brokers and carriers to people, information and expertise in real time.
InsiderConnect is described as the first electronic marketing solution that delivers targeted insurance industry and line-of-business specific news and updates to producers who are actively working on related new and renewal business opportunities. The patent-pending technology maintains the privacy and confidentiality of the producer’s pipeline at all times and without the need to maintain profiles of any kind, says ProspX.
The platform aggregates and delivers opportunity-specific content via a custom-generated newsletter to each producer’s e-mail inbox, which can easily be shared with prospects and clients, according to ProspX.
InsiderConnect was designed to allow partners to target their updates to the producers working on specific deals, eliminating spam and increasing the likelihood that their information will be presented to clients and prospects.
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