Sales and Marketing

2025 Women in Insurance Leadership honoree, Lindsey DiGangi is vice president of field operations and marketing for Pennsylvania Lumbermens Mutual Insurance Company.

2025 Women in Insurance Leadership NEXT honoree, Colleen Finn is Plymouth Rock Assurance chief marketing officer for homeowners insurance.

Kin, a direct-to-consumer insurance provider, has started a mortgage broker in Florida which also takes loan applications through a call center or online.

Understanding the factors that can lead to new product failure and learning the keys to successful outcomes.

Sales pitch suggestions on how to sell life insurance to younger people.

Megan Sharpe, vice president for direct to consumer media and strategy at Gerber Life has seen the insurer through internal and external, to better support one-on-one marketing to policyholders.

If you position AI wrong or pitch it to the wrong market it might actually hurt you.

Insurer aims to improve functions and communications for policyholders and brokers

Rising repair costs and lack of insurance education contribute to coverage gaps.