How to master small business insurance rating
Small and micro-sized businesses represent a blue ocean opportunity for commercial lines’ insurers, but understanding if the risk is worth undertaking and if so, how to rate it effectively, continues to be a challenge. This is chiefly due to the varied and complex characteristics of how each business is organized, how is conducts business and how it’s actually funded.
To master small business rating issues, today’s predictive model strategies meet those challenges by leveraging varied financial data sources that help better segment, assess and rate business risk.
Attend this webinar to get answers to the following questions:
· What types of funding data sources are critical in assessing small and micro sized businesses?
· How can multi-sourced predictive models with data on both the business and the business owner help you more effectively price risk, avoid adverse selection and improve retention rates?
· How can you best evaluate how these models will actually perform for your book of business?