InsurTech

Insurtech News, Strategy & Innovation

Digital Insurance's Insurtech coverage examines digital innovation, startups, and technology modernization. Explore how they are reshaping insurance distribution, products, underwriting, claims, and carrier economics. Read the latest news and insights tailored for insurance professionals and tech leaders.

The Insurtech landscape continues to evolve as companies integrate digital capabilities while startups refine go-to-market strategies amid shifting investment patterns. AI's growing role in Insurance Technology is prompting practitioners to reassess risk, go-to-market economics, and client engagement frameworks.

Risk

Farmers Insurance retracts non-renewal notices in Georgia

Farmers Insurance's latest effort to reduce risk by not renewing Georgia homeowner policies was flagged as illegal by Georgia's Insurance Commissioner and forced to be retracted.

By Melinda Huspen
Tech Reporter

July 27
Life insurance

MassMutual's Haven Life announces 3 partnerships

In other news: Nationwide launches digital platform Pet HealthZone and Bain Capital Insurance closes its 1.15B inaugural private equity fund.

July 25
Data sharing

Most consumers are willing to share more data with insurers: Capco

Consumers preferred to share data using smart devices in the home: 45% said they are happy to share information via Amazon Alexa, Google Home and the like. A little over a third of consumers (36%) said they were willing to share data through wearables or fitness health tests.

By Kaitlyn Mattson
Managing Editor

July 24
Career moves

Foresters' leadership changes; Novidea announces CTO: Career moves

In other news: Embroker names new CEO and Swiss Re announced global head of property and casualty solutions.

July 21
Artificial intelligence

Coterie Insurance to use ZestyAI tech to analyze property risk

Coterie Insurance, a small business insurance underwriter, is seeking to expand its ability to provide instant quotes and coverage with AI-powered data technology.

By Melinda Huspen
Tech Reporter

July 20
Property and casualty insurance

Carriers prioritize customer experience in digital transformation

Digital Insurance's State of Insurance 2023 report also reveals that underwriting technology and staffing difficulties are top of mind for insurers.

By Grace Crane
Reporter

July 19
Artificial intelligence

Traditional carriers remain cautious about generative AI, while insurtechs adopt it

Roots Automation, Cowbell Insurance and Capitola are among the younger companies that have started using GPT technologies.

By Kaitlyn Mattson
Managing Editor

July 18

Resources

he latest Accounting Today research and discussion:

Artificial intelligence

Insurance

Insurtech
A day in the life of a chief AI officer

By Patricia L. Harman

March 25
Artificial intelligence

Insurtech

Customer experience
Legacy insurers are the leading insurtechs

By Patricia L. Harman

January 7
Artificial intelligence

Underwriting

Insurtech
The changing role of AI in Insurance

By Patricia L. Harman

October 15

InsurTech: Key Questions & Analysis

What are the biggest Insurtech trends for 2026?

Industry experts predict that Artificial Intelligence, embedded data models, and digital risk management tools will accelerate transformation across digital insurance. Companies may need to rethink legacy architecture across underwriting, pricing, and claims operations.

What are the key areas to consider if you are launching an insurtech today?

While insurtech startups can promise operational disruption, actual adoption also depends on deep industry understanding, meaningful product differentiation, integration across company platforms and operations, and patient capital aligned with longer sales cycles in insurance markets.

How does startup funding activity influence the insurtech industry?

Recent funding summaries show strong insurtech investment. Dozens of rounds across digital platforms and data-centric ventures look to indicate sustained investment despite normalization post-hype cycle.

Which insurtechs are gaining industry buzz?

Our Meet the Insurtech series showcases emerging ventures that demonstrate innovation in product design, distribution, or embedded technology. Read more to learn how new entrants tackle legacy constraints.

What are the top issues shaping carrier–insurtech partnerships?

Traditional carriers are changing how they evaluate insurtech solutions. They are no longer viewed as as standalone disruptors but as integrated components of digital strategy. This can require aligning with risk, compliance, and scalability criteria.

What operational hurdles do Insurtechs face inside established carriers?

Insurtechs face operational challenges that include integration with legacy systems, regulatory compliance hurdles, data integration, and the need to demonstrate quantifiable ROI remain chief obstacles to broad enterprise adoption.