Farmers Insurance is the latest carrier to partner with Amazon on its Echo device, joining countless other insurers in adding the voice-enabled assistant as another way to interact with customers.

The new skill enables policyholders to access policy information, inquire about a claim and pose questions about insurance terminology and coverages. Farmers hints future deployments on Echo will bring even more functionality, including bill pay and assets for the newly released Echo Show—a tablet operating similarly to Amazon’s flagship products Echo and Echo Dot, which customers can use for visual flash briefings, YouTube and video calls.

Register or login for access to this item and much more

All Digital Insurance content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access