iPipeline claims the products will support point-of-sale activities for Gerber’s life products. “Automating and streamlining how agents interact with potential buyers at the point of sale was a key factor driving the selection of iPipeline,” Bill Butler, president of iPipeline, said.
By using iGO e-App with e-Signature and e-Submission, independent producers offering Gerber Life products can leverage straight-through processing to accelerate underwriting activities and speed policy issuance, notes iPipeline.
“Gerber Life’s goal is to make it easy for our producers to sell and our customers to buy and tailor insurance protection for their families. This means the selling and buying experience at the point of sale needs to be simple, automated and quick,” David Fier, Gerber Life’s VP of business development, said.
