Odessa, Del. - Information on search engine marketing, integrated marketing and competitive information on insurance company marketing trends is included in the "Insurance Direct Marketing: The Special Report on the Companies, the Practices, the Standards & the Benchmarks" report, released last week.

Published by JCG, Ltd., an Odessa, Del., insurance and financial services direct marketing consulting group, the report offers an examination and analysis of the players, the trends, and the strategies in the insurance direct marketing space, including auto and P&C, accident and health, life insurance, and third-party and affiliate business.

Published since 1995, the report features a number of quantitative and important analyses sections including The Ten Seminal Events in Insurance Direct Marketing (1965-2005), a unique look at the past thirty years and the ten events that have led the industry to where it is today.

The report includes the following statistics, information and analysis:

*Search Engine Marketing

*Homeowner's Coverage - A Success Model

*Integrated Marketing

*Trends and Outlooks: Direct Response Marketing

For more information, visit www.jcg-ltd.com or call 302-278-0218.

Source:  JCG Ltd. 

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