Springfield, Mass. - MassMutual's Retirement Services Division launched a new Web site as a vehicle to share insights and information discovered in its Center for Behavioral Research. The research will be published for the benefit of participants, plan sponsors and the financial professionals who serve them.
"MassMutual's Center for Behavioral Research serves as a creative laboratory for testing and experimentation with regard to emerging education and communication techniques," says Alison Salka, director of MassMutual's Center for Behavioral Research. "In collaboration with academic and industry researchers, MassMutual's team of thought leaders conducts research and analysis on participant behavior and the motivations that drive successful retirement savings activity. The Web site will enable us to share the findings of our research in a timely, easily-accessible manner."
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