"The Society provides a unique forum for researchers, product developers, marketers, and others who are shaping the future of health insurance to share insight and analysis regarding emerging challenges and opportunities,” says Richard Skyba, SIR VP – Events, who is chairing the panel and also is director of products and marketing at Oregon-based Regence Life and Health. “The SIR has been performing this function in the P&C business for more than 40 years, and attending recent SIR conferences, I have been struck by the synergies to be had by sharing ideas and best practices across the different lines of business.
"The outreach to health insurers could not be more timely," Skyba adds, "since whether or not last year's federal legislation survives the Constitutional objections and other challenges by the states and in Congress, the current debate is bound to spur major changes in the design and delivery of health insurance products over the next several years."
