Vantis Life’s new recurring premium was up 22% to $2.7 million in 2010, up from $2.2 million, mainly through sales at banks, according to Craig Simms, the company’s senior vice president.

Unlike other companies, which saw an up tick in single-premium life products as fixed annuities languished in the low interest rate environment, Vantis sells more term, basic whole life and final expense insurance, all of which generate ongoing revenues, which has helped bolster the company as it grows.

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