Having first focused on pet insurance, the seven-year-old firm has since expanded into parcel, fire, home and health products. It also insures digital assets from hacking and malware and theft.

The confluence of the right tech, models, and curated property data empowers the underwriter – and insurers at scale – to better write and manage wildfire risk.

It can be hard to explain rationally why a digital insurance solution is trusted or not by customers, according to Burr, who is CEO of the iptiQ unit of the insurance company.

US lawmakers on Thursday questioned how new rules for artificial intelligence can protect against the technology's risks without reinforcing the early advantages enjoyed by tech giants such as Microsoft and Google.

The best carriers provide agents with the tools that allow prospective customers the option to shop via chat, text and even in-app communications channels.

Grand Rapids, Michigan-based Acrisure is expected to be valued at well over $20 billion in an initial public offering, the people said, asking not to be identified discussing confidential information.

Coalition and Kin Insurance are named as two of the top fintechs this year.

And more career moves.

Whole swaths of business activity, from sales and marketing to customer operations, are set to become more embedded in software.