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When building a successful digital marketing strategy, several guidelines should be kept in mind.
May 26
Novarica -
The insurer partnered with Collective Medical and Mendocity on in- and out-patient capabilities.
May 18 -
Capgemini’s World Insurance Report revealed that trends were already heavily leaning toward digital before the COVID-19 crisis changed behavior further.
May 14 -
Nimish Mehta discusses the rapid transition required to keep the company going during the crisis.
May 11 -
J.D. Power's Tom Super joins the show to talk about where gains are going in auto insurance while COVID-19 rages.
May 11 -
With insurers rapidly deploying digital capabilities in order to service socially distancing customers, Jamie Yoder of Snapsheet thinks these habits could stick and become status quo going forward.
April 27 -
DI editor Nathan Golia and Celent's Karlyn Carnahan discuss her report, Covid-19: Three scenarios for insurers
April 3 -
Insurance product creation historically has been based on historical data – the rear-view mirror view. However, there is a fundamental change afoot that cannot be ignored.
April 2
SMA -
The way insurance companies respond to the COVID-19 crisis is indicative of how the industry will meet the biggest challenges going forward: the disappearing retail customer, over-regulation, shrinking product margins, low customer loyalty and public distrust.
March 27
Simon-Kucher & Partners -
It is critical to assess insurers’ internal operations and the implications for employees.
March 25
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